KVN Tilers — Local SEO Case Study

How KVN Tilers Went From Zero Calls To Over $100k A Month

Kevin's talent was never the issue. Relying on word-of-mouth and Facebook groups created busy months followed by dead quiet. Here's how a digital foundation built from scratch transformed his business.

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$100k+ monthly revenuescaled from an invisible start

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70+ leads every monthwithout paying for ads

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Team grew 2 → 6tilers hired in 12 months

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Booked out weeks aheadno more chasing quotes at night

Book A Call

$100K+monthly
revenue

$0K+

Monthly Revenue Growth

from an invisible start

Monthly Leads Generated

without paying for ads

2-0

Team Growth

in 12 months

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▪▪▪Overview

A Predictable System For High-Quality Tiling Jobs

The goal was to escape the stressful income cycle. Kevin wanted to build a reliable system that would consistently attract ideal clients in his Melbourne service area, so he could stop chasing low-quality quotes and confidently grow his business without paying for ads.

✕Total online invisibility: no website, no Google profile, no portfolio

✕Zero digital authority: no history or reviews, so Google had no reason to trust him

✕No system for finding work, making it impossible to forecast revenue or hire

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▪▪▪Challenges

Invisibility Forces Skilled Trades Into Inconsistent Work

KVN Tilers was starting from absolute zero in the digital world. No website, no Google listing, no online portfolio to showcase his high-quality work. For anyone searching for a skilled tiler in Melbourne, the business was completely invisible.

That invisibility was the direct cause of Kevin's inconsistent workflow and the immense stress that came with it. The constant anxiety about whether his team would be busy next month prevented him from hiring new staff or investing in the business with confidence.

KVN Tilers before the digital foundation

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▪▪▪How Leading Leads Helped▪▪▪
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Dominating The Local Map Pack Is The Fastest Path To Profit For Trades

When a customer needs a local trade like a tiler, they go straight to Google. Showing up at the top of the Map Pack at that exact moment is the single most powerful way to win high-value, ready-to-buy customers.

A Complete, Legitimate Profile

With no Google Business Profile, the business was non-existent to Google. We claimed the profile and meticulously completed every section with 100% accurate information, signalling a professional, active, legitimate local business.

Specific High-Intent Service Listings

A generic "Tiler" category misses the customers who matter. We listed every specific service, from "Bathroom Tiling" to "Kitchen Splashbacks", so the business appeared for dozens of profitable, ready-to-hire searches.

Reviews And Photos On Repeat

Starting with zero reviews was a massive disadvantage. We set up a simple, repeatable system to request reviews after every project and consistently upload geotagged photos of finished work, building the trust that makes new customers call.

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▪▪▪Results▪▪▪
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A Predictable Machine For Winning High-Value Work

After being completely invisible, Kevin now runs a thriving business that generated an additional $17,000 in revenue in just the second month, and is booked out weeks in advance.

$100K+

Monthly Revenue

The business scaled from invisible to generating over $100,000 in monthly revenue.

70+

Monthly Leads

A system that brings in 70+ high-quality leads every month, keeping the team booked out weeks in advance.

2→6

Team Growth

Predictable lead flow gave Kevin the confidence to grow his team from two tilers to six in 12 months.

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▪▪▪The Key Takeaway

Owning Digital Assets Is The Key To Predictable Growth

The most valuable lesson from Kevin's success is the power of investing in permanent digital assets. Instead of constantly paying for ads or leads from third-party sites, building your own website and Google Business Profile creates a reliable source of profit and complete control over your future.

Start Your Growth Plan

START YOUR GROWTH PLAN

Predictable Growth Starts With a Clear Digital Plan

KVN TILERS

You’ll speak directly with a senior expert who knows what it takes to get results. There’s nothing to prepare. Just bring your goals, and you’ll walk away with a free, custom-built action plan for your business.

$100K

MONTHLY REVENUE

70+

MONTHLY LEADS

2-6

TEAM GROWTH

I was hesitant at first because you hear so many stories about marketing agencies. But the results speak for themselves. The phone just started ringing with good, serious jobs. I’m not wasting my evenings chasing quotes anymore; the work is just coming to me. It’s honestly changed how I run my business and given me my time back.