Make Your Phone Ring with High-Value Local Jobs
Our fully-managed Local Search Engine Optimisation system is designed to dominate your service area, delivering a predictable flood of your ideal customers directly to your phone.

Guaranteed Page 1 Rankings: We get you to the top of Google in 90 days, or we work for free until we do.

100% Exclusive Leads: Every call and enquiry is yours and yours alone, ending the race-to-the-bottom.

A Fully Done-For-You Service: We handle everything so you can focus on running your business.
-
- 5.0 (25+ reviews)
- Trusted by 100+ Business Owners

Guaranteed Results
Page One rankings on Google in 90 days.
Fully-Managed Service
We handle everything so you can run your business.
Predictable Growth
Our systems have generated over $10M in revenue from past campaigns for businesses like yours.
30+ Australian Businesses Grown






How Leading Leads Gets You Leads in 3 Easy Steps
Applying for marketing services can feel complex. Our process is designed to be fast, transparent, and stress-free.

Step 1 : Get Your Game Plan
How It Works (The Specifics)

You book a free, no-obligation strategy session where we analyse your business, your market, and your specific revenue goals.
The Benefit For You (The Outcome)

Clarity & Confidence. You get an actionable plan to dominate your local area, without any sales pressure or confusing jargon.

Step 2 : We Build Your Engine
How It Works (The Specifics)

Our specialists execute the entire game plan, including fixing technical site issues, optimising your Google Profile, and building your authority across the web.
The Benefit For You (The Outcome)

A Completely Hands-Off Process. We do all the heavy lifting, freeing you up to focus on quoting new jobs and serving the customers we send you.

Step 3 : Dominate & Grow
How It Works (The Specifics)

You watch as your business climbs the rankings and your phone starts ringing with the high-value, local jobs you actually want.
The Benefit For You (The Outcome)

Predictable Growth. You escape the "feast or famine" cycle and build a reliable pipeline of your ideal customers, month after month.

Our Local SEO Game Plan : Your Service Inclusions
We provide a complete local marketing system for Australian service businesses. Our entire process is designed to deliver a predictable flow of high-value jobs, from commercial fit-outs to high-end residential projects, directly to your phone.
The 90-Day Page One Guarantee
We will get your business ranking on the first page of Google for your most profitable, 'ready-to-buy' local keywords in 90 days. If we don't, we work for free until we do. This is our promise of a fast, measurable return.

A 100% Done-For-You Service
We handle every technical detail, from the Google Analytics setup and call-tracking implementation to the technical schema markup and reporting, so you can focus on managing your crews and running your business.

6-Month Foundational Partnership
Building a market-leading asset takes focus. Our initial 6-month partnership is designed to build the authority required for long-term, predictable growth, without locking you into inescapable long-term contracts.

100% Exclusive, High-Profit Leads
We build your lead generation asset. Every call and email enquiry comes directly and exclusively to you, ending the frustrating race-to-the-bottom against 5 other businesses for low-quality brokered leads.

See How We Turn
'Invisible' Businesses
into Local Leaders
“Most marketing agencies focus on surface-level metrics like traffic and clicks. We focus on building a predictable system for our partners that ends the anxiety of not knowing where the next job is coming from. The result for you is a business that stops chasing work and starts choosing it, with a pipeline of 25-30+ exclusive, high-intent customers coming to you each month.”
— Patrick Ong, Chief Search Officer

From 'Feast or Famine' to Hiring a New Crew
Many business owners are stuck in the stressful cycle of relying on inconsistent word-of-mouth. To break this, we build targeted campaigns around their most profitable local services.
As an example of the outcome, for one painting business, the phone now rings so consistently with high-margin residential repaints that the owner doubled his monthly revenue and finally gained the confidence and predictable workflow needed to hire a new team member.




1,000%+ surge in organic traffic
Translated directly into their first six-figure sales months



#1 on Google
in just 90 days
Landing High-Value Commercial Work from a Single Google Search
Our clients often have great reputations but are invisible online for the high-value commercial work they want. We engineer strategies to dominate the Google Map Pack for these specific commercial search terms.
For instance, we helped one roofing client land a $25,000 warehouse reroofing project directly from a Google search within the first 90 days, proving the direct ROI of a powerful local presence.

From Fighting for Scraps to Cherry-Picking the Best Jobs
Tired of fighting for low-margin jobs from lead brokers, our clients want to attract their ideal customers directly. We help them shift focus to their most valuable services.
As proof, we built a powerful local SEO asset for one concreting business that now generates over 30 exclusive, high-intent quote requests every month for jobs like exposed aggregate driveways. He no longer fights for work; he now has the freedom to choose the most profitable jobs.




Over 30 exclusive, high-intent quote
No longer fights for work; Now has the freedom to choose the most profitable jobs.
Stop Renting Your Success. Start Owning It.
You’ve seen the smarter way to grow. Let’s stop the ad-spend cycle and start building a powerful, permanent sales engine for your business. Your free, no-obligation Game Plan session is the first step.
Your Complete Guide to Winning with Local SEO
This guide is designed to answer your questions in the order you would ask them. First, let’s confirm this is the right solution for you. Then, we’ll break down the exact components of our service, detail the 90-day path to results, and finally, show you the expertise that makes it all possible.

Step 1 : Confirm Your Eligibility – Is This Built for You?
Let’s start with the most important question: is this the right fit for your business? Our Local Search Engine Optimisation service is specifically designed for ambitious Australian service-based business owners who are ready to invest in building a long-term, profitable asset.
This is a perfect fit if:

You run a service-based business where a single new job can be worth thousands of dollars, such as a trade, a professional service, or a specialist consultancy.

You have a strong reputation offline and deliver excellent work, but you struggle to make your business visible where customers are actively searching online.

You see marketing as a strategic investment in a business asset, not an expense, and you're tired of the temporary results from "renting" traffic with ads.

You're ready to partner with a proven expert team so you can focus on what you do best, delivering excellent service to your customers.
This is NOT the right fit if you are:

Looking for an instant "sugar hit" of leads that disappears the moment you stop paying for it. For that, Google Ads is a better, albeit more expensive, tool.

A business primarily shopping on price and looking for the cheapest "SEO package" instead of a strategic growth partner.

Unwilling to commit to a six-month partnership, which is the necessary timeframe to build the authority required for sustainable, long-term results.
“Most marketing agencies focus on abstract metrics like traffic and rankings. We start by understanding your profit margins and the specific types of jobs that make you the most money. This means the lead generation system we build isn’t just to make you ‘visible’; it’s an engine designed from day one to deliver high-value, profitable customers directly to your phone.”
— Patrick Ong, Chief Search Officer

Step 2 : Understand the Core Components of Local SEO
Local SEO isn't a single "magic bullet." It's a system of interconnected components working together to establish your dominance. Here’s a breakdown of the key pillars we will build for you.
Google Business Profile Optimisation
What It Is (The Specifics)
We meticulously complete all 200+ data points in your Google Profile, from services and geo-tagging photos of your best work to writing Q&As that overcome sales objections.
Why It's Critical For You (The Outcome)
This transforms your profile from a simple listing into a high-conversion sales tool. It’s the single most important factor for ranking in the Google Map Pack and getting direct, high-intent phone calls.
Local Keyword Research
What It Is (The Specifics)
We identify the high-value, "ready-to-buy" keywords your customers are typing into Google for any service trade, such as "emergency plumber near me," "leaking roof repair sydney," or "commercial electrical fit-out.
Why It's Critical For You (The Outcome)
This ensures we attract customers with real commercial intent, not just DIY traffic. It focuses all our efforts on ranking for the searches that actually lead to profitable jobs.
On-Page & Technical SEO
What It Is (The Specifics)
We build dedicated service and location pages on your website. For example, a plumbing business might get a page for 'Blocked Drains in Sutherland Shire' and another for 'Hot Water Repair in the North Shore'.
Why It's Critical For You (The Outcome)
This tells Google exactly what you do and where you do it, making your site a powerful authority signal for your specific suburbs and dramatically increasing your chances of ranking there.
Local Link Building & Citations
What It Is (The Specifics)
We build a network of consistent business listings on 50+ high-quality online directories like Yelp and TrueLocal, and acquire mentions from other relevant local websites, such as a local industry supplier.
Why It's Critical For You (The Outcome)
This acts as a network of "votes of confidence" for your business. The more Google sees you mentioned consistently, the more it trusts you as a legitimate local player, boosting your authority and rank.

Step 3 : Your 90-Day Path to Page One Dominance
You understand the components. Now, here's how we put them together to get you tangible results, fast.
Month 1:
The Foundation
Our Actions : We perform a technical audit of your website, fully optimise every section of your Google Business Profile, and analyse your top 3 local competitors to find their weaknesses.
Your Outcome : We stop your website from leaking potential and establish a rock-solid foundation. You’ll see immediate improvements in your online professionalism and visibility.
Month 2:
Building Authority
Our Actions : We launch a targeted citation-building campaign and begin creating locally-focused content. This is when your rankings begin a steady, noticeable climb.
Your Outcome : We prove to Google that you are a legitimate, authoritative player in your service area, building the trust required to rank you higher than your competitors.
Month 3:
Accelerating Leads
Our Actions : We implement our 5-star review generation system and build powerful local links. This is when we cement your position on Page 1 of Google.
Your Outcome : You experience a tangible, consistent increase in phone calls and quote requests from your ideal customers, directly from the Google Map Pack and organic search results.
See Your Customised Growth Plan
Our strategies are built on a proven framework for local market dominance. Let us show you exactly how our 90-day plan can be applied to your business to get your phone ringing.

Step 4 : Partner with a Proven, Unfair Advantage
Why are we so confident we can deliver these results? Because our strategies are not theoretical; they are battle-tested and proven at the highest level of Australian business.
What It Is
Our Chief Search Officer, Patrick Ong, brings a level of expertise usually reserved for multi-million dollar corporations. His past experience includes leading in-house SEO for national giants like Liquorland, First Choice Liquor Market, and Vintage Cellars.
What this means for you:
The same calibre of strategic thinking that has generated millions in revenue for Australia's most recognised brands is now applied directly to your business. This is your undeniable edge in your local market.
Your Final Questions, Answered with Clarity



Think of it this way: Google Ads is like renting a house. The moment you stop paying, you’re out on the street. Local SEO is like buying the house. It’s an asset you build and own, generating value (leads) for you long-term, dramatically reducing your cost per lead over time.
Yes. While reviews are important, they are only one part of the ranking algorithm. We see our clients outrank competitors with 200+ reviews all the time. Our comprehensive strategy allows us to be superior in all other areas like technical SEO, on-page optimisation, link authority, and Google Business Profile completeness to close the gap, fast.
Your time commitment is minimal. We require an initial onboarding call (approximately 60-90 minutes) to understand your business deeply. After that, we handle everything. You’ll have a brief check-in with your dedicated Account Manager each month, but you can be as hands-on or hands-off as you like.
Not necessarily. If your existing website has a solid technical foundation, we are happy to work with it. However, if your site is old, slow, or not mobile-friendly, it can severely hinder results. In these cases, we may recommend a new, conversion-focused website as part of the overall strategy. We will assess this in your Free Page One Game Plan.
We use a combination of dedicated call-tracking phone numbers and advanced form tracking. This allows us to prove exactly how many direct leads and phone calls are being generated by our SEO campaign. You see a clear, direct line from our work to the new jobs in your pipeline.
Our strategy is designed for this. We do not take a one-size-fits-all approach. We create specific strategies for each major service area, building out location-specific pages and optimising your Google Profile to ensure you show up as a dominant local player in every suburb you want to win.
After the 6-month foundation is built, we transition to protecting and expanding your position. Search Engine Optimisation is not set-and-forget; competitors are always trying to take your spot. We continue our work on a monthly basis to defend your rankings, find new keyword opportunities, and ensure you remain the dominant player in your local market.
While we can’t guarantee a specific number of leads due to variables like market demand and seasonality, our goal is to build you a system that delivers a consistent and predictable flow. Our case studies show clients typically receive 25-30+ high-quality leads per month once the system is established. We focus on building the engine that produces those results reliably.
We use a combination of advanced software and deep industry knowledge. We do not just target the most obvious terms; we find the “long-tail” keywords that indicate high commercial intent. For a plumber, instead of just “plumber,” we target “hot water system replacement cost” or “blocked drain plumber sydney,” because those searches are made by people with an immediate, expensive problem to solve.
A single bad review won’t sink your campaign; in fact, having a 100% perfect record can sometimes look unnatural to customers. We provide guidance on how to respond professionally to negative feedback, turning a potential negative into a public display of excellent customer service. The key is to drown it out with a steady stream of new, positive reviews, which our system is designed to do.
Our work speaks for itself (but so do our client reviews)
They built me a website that has nurtured many of my cold leads to hot ready-to-buy clients.
Not only have they helped scale my business, they always taught us how to better at sales and overall marketing.
Highly recommend this company if you’re looking for a trustworthy and passionate agency that will grow your business with you.
After recently resigning from my full time job, I was unsure if it was right move. But I'm glad to say it was the right move! Just after 2 weeks of working together they were able to generate $18k worth of potential high quality leads from google ads alone. I'm super happy with the customer experience with leading leads, they never left me in the dark about anything and always kept me updated with any changes and processes.
Highly recommend if your looking to take your business to the next level, and I can't wait to continue to be working with leading leads!
Working with Pat was seamless. He moved quickly, kept us in the loop, and was always approachable. Most importantly, we felt comfortable asking questions and appreciated how genuinely invested Pat was in our success. Thanks Pat!
Leading Leads Aus has completely transformed the way we generate and convert leads. From the very first meeting, their professionalism, strategic mindset, and genuine desire to help our business grow were clear. The team is responsive, knowledgeable, and results-driven — we saw improvements within the first week. Highly recommend them to any business looking for serious growth in the digital space!
Ready to Build Your Lead Generation Engine?
You’ve seen the smarter way to get local customers. Join the dozens of Australian businesses who stopped chasing work and built a predictable pipeline of high-value jobs. Let our experts build the system you need, so you can get back to what you do best: running your business.

Call us
(03) 8820 1404

Email Us
info@leadingleadsaus.com.au